To celebrate their 5-year anniversary, Danish fashion brand Rotate teamed up with H&M to launch an exclusive collection featuring 10 unique pieces inspired by Rotate’s best-sellers. This limited-edition collection was released online in six key markets: Sweden, Denmark, Finland, the Netherlands, Germany, and Austria. To mark the occasion, Patriksson hosted a high-profile Rotate x H&M event in Copenhagen, inviting top influencers from these markets to amplify the collaboration and position it as a standout in fashion.

Held at The Library Bar, the event featured playful surprises, including a rotating birthday cake and a Wheel of Fortune, adding a dynamic twist to the evening. Hosted by Betty Bitschlap, the night kicked off with mingling and appetizers, followed by Betty’s lively rendition of "Happy Birthday" during the cake-cutting ceremony. The Wheel of Fortune, revealed later, gave guests the chance to win exclusive prizes. The night ended on a high note with a special performance, leaving a lasting impression on the attendees.

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